A JAPANESE BATH & SAUNA EXPERIENCE AWAITS INSIDE
A place where the noise fades, your breath deepens, and your energy gently returns.
OFFERINGS
In Japan, soaking is a daily ritual, not a luxury. Warm water relaxes the body, steadies the mind, and brings everything back into balance.
Heat is used to listen to the body. Dry warmth draws attention inward, sharpening awareness and slowing thought. Sweat releases what the day has accumulated.
Cold follows heat to restore balance. Brief immersion wakes the body, clears the head, and resets the nervous system. The contrast brings clarity.
Rest is where everything settles. After heat and cold, you sit in stillness and let the body recalibrate on its own. This is where Totonou happens.
TOTONOU (toh-toh-noh)
ととのうTotonou is a uniquely Japanese word. There is no single word in English that fully captures its meaning. It describes a state reached through heat, cold, and stillness, when the body softens and the mind becomes clear. In a city that never slows down, Furoya offers something rare. A quiet place designed for focus, not noise. With Japanese Onsen, carefully calibrated sauna and cold plunge, and ample space to sit, breathe, and be alone, every detail supports this moment of reset. This is not a social bathhouse. It is a place to step away, recalibrate, and return to yourself.
YOUR
ENERGY
GENTLY
RETURNS
HOW TO TOTONOU
Step 1:
Enter the dry sauna and remain until your body begins to sweat evenly. Keep your breathing slow and steady as you relax your muscles. The heat penetrates deeply, warming the body and preparing it for release.
(8–12 min)
Step 2:
Step directly into a cold plunge or cold shower at approximately 15°C / 59°F. Focus on calm breathing as your heart rate increases. The cold stimulates circulation and leaves the body feeling sharp and awake.
(1–2 min)
Step 3:
Sit or lie down in a quiet space with fresh air. Allow your body to settle back into its natural rhythm. This is when “Totonou” occurs, as the mind clears and a deep sense of calm gently takes over.
(5–10 min)
REPEAT 2–3 TIMES FOR FULL EFFECT
90 YEARS OF JAPANESE BATHING TRADITION
Furoya is an authentic Japanese sauna in New York, rooted in over 90 years of Ryokan heritage. Its foundation comes from Yugawara Fukiya Ryokan, a fourth-generation, family-run inn where bathing, stillness, and hospitality are practiced with care and intention. That same Ryokan sensibility now lives in NYC, offering the depth, calm, and refinement of Japan’s most respected retreats within the city.
Discover the origin. Visit Fukiya Ryokan to explore the history and book a stay in Yugawara.
VISIT FUKIYA RYOKAN